Podcast: How to Soar as a Solopreneur: One is the Loneliest Number

One is the Loneliest NumberMany gifted solopreneurs can feel lonely or isolated, and most dangerously, demotivated by less inspired friends and family.

This broadcast covers some of the methods that can help the solopreneur generate and sustain the self-inspiration and motivation that is the required ingredient for business success. What are you doing to keep your spirit flying? To generate new ideas? To work hard, (when others are playing)?

Podcast: How To Soar As a Solopreneur: The Bottom Line-Time & Money

The Bottom Line-Time & MoneyDo you ever feel like there are not enough hours in a day? Are you keeping your focus on your bottom line, managing your cash flow, and pricing your products and services correctly?

Learn how to create time management strategies that can help you stay focused and set priorities. Discover tips to help you price your offerings competitively yet put you on the road to profitability. How you manage your time and money matters. This podcast gives specific techniques on managing cash flow, getting paid and getting paid what you’re worth, and time management tips to keep you on track.

Podcast: How To Soar As a Solopreneur: The Road Less Traveled

The Road Less TraveledToday’s solopreneur is maneuvering around and through obstacles and challenging conditions on “The Road Less Traveled”.  And although many people believe that solo-driven business would be the proverbial “dream come true” for independent thinkers, successful solopreneurs understand that the path is NOT for everyone. In fact, solopreneurship is so much more than business ownership–It is a life conversion that requires passionate commitment.

This podcast reveals some valuable insights that will help today’s solopreneurs begin their journey with a better understanding of their natural talents and their unique attributes to make the most of their resources and their abilities.

Top Ten Benefits of Having a Facebook Business Page

Top Ten Benefits of Having a Facebook Business PageDid you know that Facebook is the most popular social network for all ages?
According to Forrester Research -State Of Consumers And Technology: Benchmark 2011, US Report, 96% of  the total US adults online using social networks have an account with Facebook. With Facebook ranking as the number one social network of choice, the obvious question might be why isn’t your business on Facebook?

Creating a Facebook Business (or Fan) Page is easy and free. But once you’ve created the page, you can immediately benefit from the features pages offer.

  1. Business page content is in the public domain (where your individual profile is managed by your privacy settings) and is indexed by search engines.  Every bit of content – status updates, photos, links, events and videos – are able to be found by GoogleBing, etc. Continue reading »

Are You Using the Forrest Gump Strategy?

Life is like a box of chocolates. You never know what you’re gonna get.

Leaving your business health and growth to chance will result in “never knowing what you’re gonna get.”
The best way for you to predict the future is to create it!

Creating a strategy for your business is more than what I like to call “doing the do.”  Now I know that may sound a little gross, but maybe you can relate more when I put it this way – doing customer service, doing networking, doing social media, doing events – the act of doing without knowing why you’re doing it other than you think you should be.
Does this relate to you?

You can be like Forrest Gump and just take whatever you get.
OR
You can change how you do things and your approach.

By creating a clear and concise strategic plan, you set the course for your business. Your vision, mission, goals and action plan will provide you with the mindset and tools for success.

Strategic planning provides a format to guide your business through a systematic process to establish measurable and attainable results. The core components of any plan include the following:

  • Vision Statement
  • Values & Principles
  • External Assessment
  • Competitive and Trend Analysis
  • Internal Appraisal
  • Strengths, Limitations, Opportunities and Threats
  • Mission Statement
  • Critical Goal Categories
  • Organizational Goals
  • Market and Sales Plans
  • Implementation

So why are you willing to settle for the coconut cream when you really wanted the caramel?