News & Articles

 

News

January 2016 – Social Media Jumpstart For Business Bootcamp
The ASBDC New Jersey at Brookdale Community College, invites small business owners of Monmouth County to attend a no-cost Social Media Jumpstart For Business Bootcamp on January 28, 2016 at Brookdale Community College. Facilitator for the Social Media Jumpstart For Business Bootcamp is social media and marketing expert Lisa Kanda, President of Elkay Corporate Advisors, LLC. Kanda has helped hundreds of business owners get results using marketing, social media and branding strategies.  Kanda is also an instructor for the ASBDC at Brookdale Community College Digital Blueprint Certificate Program and a Social Media Consultant for the Center, assisting clients utilize social media to grow their businesses. 

January 2015 – Lisa Kanda Offers Advice About Responding to Negative Feedback on Social Media
Read the Asbury Park Press article in which Lisa Kanda was interviewed here.

September 2014 – Teaching at Monmouth University
Lisa Kanda, President and Chief Results Officer at Elkay Corporate Advisors, LLC, has accepted a position as adjunct professor at Monmouth University. This semester she will teach Business and Professional Communication. Kanda earned her Master of Arts degree in corporate and public communication from Monmouth University. “As an alumna and supporter of the school, I am looking forward to this new experience,” said Kanda.

October 2013 – Lisa Kanda Shares Expertise on “Marketing in the New Normal” Panel
On Wednesday, October 9, the Greater Long Branch Chamber of Commerce sponsored a panel discussion and mini expo featuring Lisa Kanda along with fellow Chamber members, sharing their perspectives on “Marketing in the New Normal”. Over 60 business owners and community members gathered at Charley’s Ocean Grill to hear how businesses define the “new normal” and how to implement tactics and measure results for success.

News Archives

Bank Marketing Articles

What Bank Marketers Need to Know About Consumer Trust, January 2015

How to Write a Social Media Policy for Your Financial Institution, August 2014

Top 10 Marketing Questions for Bank Marketers in a Social World, May 2014

What “Bank Marketing” Can Learn About Social Media from Jimmy Fallon, February 2014

Articles

Six Time Management Tactics to Market Your Business on Social MediaJersey Shore Woman Magazine, Summer 2015

How to Use the Law of Attraction on LinkedInJersey Shore Woman Magazine, Spring 2015

Stop Selling and Start RelatingJersey Shore Woman Newspaper, Fall 2014

Small Businesses Receiving Help for Free, The Link News, November 2013

Nine “Must Have” Free Business ToolsJersey Shore Woman Newspaper, Fall 2013

Grow Your Business Using LinkedInWomen’s Living Magazine, Summer 2013

A Proactive Approach – Ignite Your Competitive Edge with SCAMPERWomen’s Living Magazine, Spring 2013

The Business ‘Not To-Do’ List for the New YearJersey Shore Woman Newspaper, Winter 2012

The Road to Success Starts with Your AttitudeJersey Shore Woman Newspaper, Fall 2012

Strategic Networking in a Social WorldJersey Shore Woman Newspaper, Summer 2012

Are You a Pro at Procrastination?Jersey Shore Woman Newspaper, Fall 2011

Football, Baseball or Business…to Win the Game You Need a CoachJersey Shore Woman Newspaper, June/July 2011

Women Making An Impact, Jersey Shore Woman Newspaper, May 2011

Effective Leadership in the 21st CenturyJersey Shore Woman Newspaper, February/March 2011

Why New Year’s Resolutions Don’t WorkJersey Shore Woman Newspaper, November/December 2010

7 Steps to Overcome the Recession Blues, Jersey Shore Woman Newspaper, September/October 2010

What’s All the Twitter About?  Three Critical Steps to Success in Social NetworkingJersey Shore Woman Newspaper, March/April 2010

8 Myths About Time


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