Keeping up with all the changes in social media can be time consuming and overwhelming. In fact, LinkedIn has recently made announcements about the acquisition of Lynda.com and the home page redesign.
So how can you keep up so you can optimize any changes to your advantage and be aware of what’s new and improved? I frequently am asked, “How do I stay informed?” I always suggest that you find the experts who write articles and share their knowledge about the social media platform that you have included in your marketing strategy. Of course, I hope that you include me in that mix!
When it comes to LinkedIn, I follow the work of three experts that share information about business development, sales and strategic growth. In doing this, I am able to keep myself up to date while also providing my followers with their knowledge and expertise. I invite you to view their profiles on LinkedIn (their names below will link to their profiles) and follow them. You’ll see their latest blog posts and content in your LinkedIn newsfeed to help you stay “in the know.”
Brynne Tillman, CEO of Social Sales Link, is a successful sales professional, sales trainer and coach who shares about the power of LinkedIn for sales and business development professionals. Here’s a link to one of her recent blog posts, Are Your LinkedIn Profile Sections in the Right Order?
Jill Konrath is the author of three bestselling, award-winning books. Her newest book, Agile Selling, shows salespeople how to succeed in a constantly changing sales world. She frequently shares her strategies to using LinkedIn for sales growth. Here’s a link to one of her recent blog posts, A Simple Strategy to Increase Win Rates.
Melonie Dodaro, CEO of Top Dog Social Media, is the author of The LinkedIn Code and is recognized by the media as Canada’s #1 LinkedIn expert. Here’s a link to one of her recent blog posts, 3 Steps To an Effective LinkedIn Relationship Building Strategy.
If you haven’t connected with me, visit my profile and request to connect with me. Make sure you add a personal message to the connection request and tell me you read my blog post!
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