Coloring Outside the Lines Without Falling Off the Page

Jeff Tobe, author and speaker, joined 30 Minute Business Dig to inspire businesses to think more creatively when interacting with their customers. In today’s economy, we can no longer continue to do what we’ve always done and expect different results. We need to be innovative and step out of our comfort zones to gain the competitive edge.

Jeff shares stories to illustrate his point throughout the interview. It’s entertaining and informative at the same time! After you listen, please comment with how you are creating unforgettable customer experiences!

Are You a Victim of Limited Thinking?

Have you ever wondered how athletes break records? How millonaires make their millions?

Simply put, they accomplished what many of us think is not possible by believing they can do it.  We are conditioned from a very young age to accept patterns of limited thinking – much like “the world is flat” or ” no one can break the four minute mile“.

Roger Bannister Breaks the Four Minute Mile

We are all a product of our past, which may have resulted in a limited belief system. We have many beliefs that we have accepted over time as true and have never challenged whether they are valid or not. If you don’t believe you can break a record, you won’t. If you don’t believe you can earn what you are worth, you won’t.   We allow our beliefs to stop us without even challenging them.

Here is a three step process to break free of outdated mindsets, practices and limiting beliefs.

  1. Question Your Belief – Just because you believe it doesn’t mean it’s true. They are only true because you’ve decided  and agreed they are true.
  2. Change Your Belief – If it’s not true, change your way of thinking. This may mean you’ll need to also make an attitude shift. Beliefs are formed through repeated thoughts that you most likely learned from an early age. Now that they are a part of your subconsciously, you need to make a conscious effort to think differently.
  3. Take Action –  Roger Bannister did not break the four minute mile because he simply believed he could. He practiced! For you to achieve your goals, dreams and aspirations, you need to take some form of action.

What are some of your examples of how your beliefs and limited thinking stop you from achieving what you really want? Add your comments and ways you’ve overcome them!

4 Business Tools to Increase Your Effectiveness

Being effective means having the right tools to help you get the job finished quickly and efficiently. I’ve noticed that there are a handful of web sites/applications that I use almost daily that help me get things done.  Below are four of the top places I go to throughout my day- and they are all free to use. Many have an upgraded version at a cost for additional features, but I have found that the free versions work fine for my needs.


If you’re not familiar with Jing, this is the easiest way to snap all or part of your screen (i.e. when you just want to grab a portion of a web page) or take screen capture video. The program will allow up to five minutes of video.  I use this almost daily for the screen capture feature, but the video capability is also helpful, but has some limitations.


You Send It

If you send large files and may not be sure if your recipient will receive it because of their server limitations or spam filters, the safest alternative is to use You Send It. You can send files up to 100MB and know they will receive them.

You Send It


Delicious is a social bookmarking service that allows you to tag, save, manage and share Web pages all in one place. Instead of having different bookmarks on every computer, Delicious makes it easy to have a single set of bookmarks kept in sync between all of your computers. Even if you’re not on a computer you own, you can still get to your bookmarks on the Delicious website. I don’t know about you, but I have hundreds of web sites that I’ve bookmarked, and I would hate to lose them. Now, with Delicious, they are saved and retrievable from any computer.


Bud Url

Social media, especially Twitter, have made it essential to use link shorteners. I found that using Bud Url provides a custom shortened URL that I can use in all my social media sites as well as any other place that I want to track click through and open rates, such as links to QR codes, long PDF file names, and in emails.

Bud Url

If you have any web sites/applications that you use frequently, please share them in the comments.

Podcast: An Attitude of Gratitude

Life is not what happens to us, but how we react to it. You may have heard this before, but in it’s true essence, when you place gratitude first in your reactions, the paradigm shifts. This Blog Talk Radio show takes a look back at 2010 as some of our past guests return to share their perspectives on gratitude.

Podcast: A Funny Thing Happened on the Way to My Dream

Jay Niblick, bestselling author and one of the world’s leading authorities on the application of Formal Axiology in a business environment, brings a fresh perspective to entrepreneurs and business owners in discovering their Genius. Jay’s book, “What’s Your Genius”, is the result of seven years of research into what drives individual performance and excellence. His study separates performance into five levels with the fifth level being the absolute peak of performance or what we called “Genius.”