The How to Soar as a Solopreneur series on our Blog Talk Radio Show, 30 Minute Business Dig, continued with a panel discussion featuring four solopreneurs who have battled the odds and overcome many obstacles to success. This podcast focuses on the stories of our guests so that their triumphs and challenges may help others to strategically plan their course of action, recognize and address the potential road blocks, and plan for sustained success.
Our panel includes the following dynamic solopreneurs who each have a unique perspective to share on their personal journey to success. (more…)
Facebook has finally provided page owners with the ability to schedule posts in advance. Now, admins have the option to schedule posts anywhere from 10 minutes prior to publishing or as far as 6 months in advance. If you have been using third party scheduling sites, such as Hootsuite or Tweetdeck to increase efficiency and time management, but feared losing news feed optimization because of third party apps, now you can plan ahead and schedule right within Facebook.
Here’s how it works.
When posting a new status, in the status update box, there is a clock in the lower left hand corner. Upon clicking it, the user will be asked to pick a year, followed by the month, date, hour and minute.
Click ‘schedule,’ and the post will be sent to the activity log.
Under your activity log, “schedule posts” now appears. Displaying the date and time of when the future update will be posted.
If admins wish to change the time or cancel the post entirely, they can do so under ‘Scheduled Posts.’
The new scheduling feature is a great resource to manage your time while increasing the number of posts made the best times of the day for engagement. With the new admin roles, page owners should be reminded that only managers and content creator admins have the option of scheduling posts.
For more information, go to the Facebook help center page regarding scheduling, click here – http://ow.ly/buTmJ.
Great news for Facebook business page owners! Facebook now enables you to select roles for admins. With this new feature, you can select the level of control and interaction that your admins have with your business page.
The following five roles are now available for you to assign to your admins.
Manager –Manager admins are able to manage other admin roles, edit the page and add apps, and create posts as the p age. As well as respond to and delete comments, send messages as the page, create ads, and view insights.
Content Creator –Content creators, can edit the page and add apps, create posts as the page, and respond to and delete comments. They can also send messages as the page, create ads, and view insights.
Moderator – Moderators are for controlling users interactions on the page. They can respond to and delete comments, send messages as the page, create ads, and view insights
Advertiser – Advertisers can only create ads and view insights.
Insights analyst –Insight analysts can only view insights, which are collected anonymous insights about people’s activity on the page.
Are you a strategic networker? Do you use social media to leverage your networking and create opportunities to connect?
The Internet and social media have changed how we do business, communicate and network with clients and prospects. Even more so, businesses are more constrained by time and money to invest in connecting and prospecting for business face-to-face. So how can you use social media to help make networking a better return on your investment?
Strategic networking using social media puts an end to shuffling from one event to another with a stack of business cards. Follow these four steps to get started.
Look at your calendar and write down all the networking events you attended in the last year. Be specific and list who attended, why you attended, and what potential business opportunities were available to you.
Set your criteria for what you expect from your networking time. Are you getting your name out there to brand yourself and company? Are you specifically looking for leads for business? Are you helping others connect and making referrals? Are you involved with the group in a leadership role? It’s important that you understand the purpose of your networking time, and what your return will be for that time. You may have different criteria for different types of networking events.
Take a hard look at how much of your networking leads to new business. Make a decision as to how much your time is worth and how much of your networking time needs to be dedicated to getting new business.
Decide which networking events that you have been attending truly have given you a return on your investment. Be ruthless. You may want to continue events where you know everyone and have a good time socializing, but is that going to help you grow your business?
Now it’s time to put strategy into your networking scenario. Who is your target market and where do they “hang out?” Social media will help you find the people who can potentially buy or use your services or connect you with those who can. You want to strategically find the networking events that will help you meet your goals and make good use of your valuable time.
Making Strategic Connections On Line Leading to Off Line (more…)
Many gifted solopreneurs can feel lonely or isolated, and most dangerously, demotivated by less inspired friends and family.
This broadcast covers some of the methods that can help the solopreneur generate and sustain the self-inspiration and motivation that is the required ingredient for business success. What are you doing to keep your spirit flying? To generate new ideas? To work hard, (when others are playing)?
Do you ever feel like there are not enough hours in a day? Are you keeping your focus on your bottom line, managing your cash flow, and pricing your products and services correctly?
Learn how to create time management strategies that can help you stay focused and set priorities. Discover tips to help you price your offerings competitively yet put you on the road to profitability. How you manage your time and money matters. This podcast gives specific techniques on managing cash flow, getting paid and getting paid what you’re worth, and time management tips to keep you on track.
Today’s solopreneur is maneuvering around and through obstacles and challenging conditions on “The Road Less Traveled”. And although many people believe that solo-driven business would be the proverbial “dream come true” for independent thinkers, successful solopreneurs understand that the path is NOT for everyone. In fact, solopreneurship is so much more than business ownership–It is a life conversion that requires passionate commitment.
This podcast reveals some valuable insights that will help today’s solopreneurs begin their journey with a better understanding of their natural talents and their unique attributes to make the most of their resources and their abilities.
More and more people are turning to starting their own business as a result of the economy. As a result, a growing market of solopreneurs is tackling this new landscape while trying to make a living. Whether you are a seasoned business owner or just starting out, solopreneurs have some unique challenges.
This podcast is the first in a series discussing some of the challenges and obstacles and then offer some solutions and resources to help you on the road to success.
In March of 2010, I launched my Blog Talk Radio Show, 30 Minute Business Dig, with my co-host and colleague Dr. Deborah Frey. In two years, we have aired and recorded 37 shows with over 3100 listeners to both our live and archived shows. For our first show of 2012, we reflected on the past year’s topics and guests, and gave a recap and “best-of” review of our content to help you power-up for the New Year.
Here is a list and links to the original podcasts of the shows we discussed. Did you have any favorites?
On September 11, 2011, the 9-11 Memorial opened to the public as a place for us to honor and remember those who lost their lives on this terrible day 10 years ago. This month, I made my own personal visit to this sacred ground and I wanted to share the photos and feelings I had from that day. I had made the trek to Ground Zero after the attacks to see the devastation, and say a prayer for those who died and their loved ones. That visit was very different from this one. While I wasn’t sure what to expect, I knew it would be powerful.
You must book your reservation on line at the 9-11 Memorial web site. They stagger the times you can visit in half hour increments. During this time of year, there was lots of availability, but during the summer or holidays, you should book a few weeks in advance. The web site gives you all the information you need to know to prepare for your visit. You do have to go through security and your personal items are x-rayed before you can enter the site.
Once you make your way through the construction pathways, you enter the site on the southwest corner. The first thing I noticed was the silence except for the waterfalls in the two pools. There were several hundred people there and no one spoke above a whisper. Now this was a Sunday, so I imagine during the week days, you would hear all of the construction going on around the Memorial. I observed many people doing etchings of names, taking pictures at specific names and silent prayers being said.
For me the emotions just flowed: tears, sighs, sorrow, and a heavy heart. As I walked around the two pools, I wanted to embrace all the names of those who died and tell them how much they were loved and are missed.
Another observation was the number of small children who were too young to know about this tragic day. Parents were on bent knee explaining what all of this meant. It was overwhelming at times. The 9-11 Museum is still under construction, but this will help our future generations know what happened on this day and how our world changed.
As I made my way to the exit, I noticed a group of people surrounding a 9-11 volunteer under a barren tree. I stopped to listen to his story and discovered that this tree is call the “Survivor Tree.” According to the 9-11 Memorial web site:
The callery pear tree became known as the Survivor Tree after sustaining extensive damage, but living through the September 11, 2001, terror attacks at the World Trade Center. In October 2001, the tree with lifeless limbs, snapped roots and blackened trunk was discovered and freed from the piles of smoldering rubble in the plaza of the World Trade Center. The tree was originally planted in the 1970s in the vicinity of buildings four and five in the WTC complex near Church Street.The damaged tree measured eight-feet tall when it arrived in November 2001 at the Parks Department’s Arthur Ross Nursery in Van Cortlandt Park in the Bronx. It was nursed back to health and today has grown to a height of about 30 feet.
Here is a video of Alice Martin, who lost her husband on September 11, 2001, getting a private tour of the memorial site and learning the story of the Survivor Tree. Since my photo was taken in the dead of winter, this video shows the tree in full bloom and green leaves.
This was the perfect way to end my visit. While so many were lost, those of us left behind are the survivors as well. We have commitment to the 2,983 people who lost their lives to terrorists to never let it happen again.
If you’ve visited the 9-11 Memorial or would like to share your thoughts and memories, feel free to comment below.