Monthly Archives: August 2013

Podcast: Smart Marketing: Tools for Today to Grow Your Business

Smart Marketing Tools To Grow Your BusinessHave you ever wondered what it takes to create exponential growth for your company? Just how does a marketing strategy result in exponential growth? Companies that have experienced tremendous success and rapid growth implement smart marketing tools to accelerate the process.

Listen to our latest podcast from 30 Minute Business Dig as we dig deep with Mike Slover, ad writer and marketing and advertising expert, on his perspective, based on his vast experience, about the fundamentals of smart marketing.

Mike builds on these three key objectives:

  1. finding the right selling strategy by identifying limiting factors and defeating objections
  2. imposing characteristics on your brand to make it likable, trustworthy and relatable, and
  3. retaining your customer base by creating an unexpected positive experience – the “delight factor”.